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Unabridged Business Audiobooks

The Art of Influence
Persuading Others Begins With You
Author/Reader: Chris Widener, Chris Widener

This inspiring parable teaches us that influence is not something you "do" to other people but rather something that starts with how you shape and transform your own life. Forget about manipulation and slick fast-talking; your ability to influence others begins from within. "Diminutive but powerful tale... wallop of wisdom."—Publishers Weekly

Unabridged, 2 CDs, Business, K2R625, 9780739366257, $19.95
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The Art of Innovation
Lessons in Creativity from IDEO, America's Leading Design Firm
Author: Thomas Kelley, Reader: Dick Hill

Yes, you're told to "think outside the box," to be creative, but if you aren't in practice, where do you begin? You begin here, with these lessons in creativity from IDEO, America's leading design firm. This group brought the world the Apple mouse, Polaroid's I-Zone instant camera, the Palm V, and hundreds of other cutting-edge products.

Unabridged, 5 cassettes, Business, K5N379, 9781567403794, ~~$27.95~~ Now $18.17
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The Art of the Steal
How to Protect Yourself and Your Business from Fraud, America's #1 Crime
Author: Frank Abagnale, Reader: Barrett Whitener

Sure, cyberspace has made things handy, fast, and fascinating, but it's also made fraud simpler – and virtually untraceable. Prevention is the best form of protection. This former successful scam artist and author of Catch Me If You Can provides eye-opening stories of true scams, with tips on how they could have been avoided. "Whitener's pleasant voice makes it clear how vulnerable our money is."—AudioFile

Unabridged, 7 CDs, Business, K7B484, 9780786194841, $35.95
This item usually ships within 11-14 days.

Business Planning
25 Keys to a Sound Business Plan
Authors: Edward E. Williams, Ph.D, James R. Thompson, Ph.D., and H. Albert Napier, Ph.D., Reader: Eric Conger

Learn the 25 keys to a great business plan, including writing the company's mission, identifying market opportunities, calculating appropriate financial ratios, and projecting growth rates. "The reading is polished, and the editing excellent... expertly narrated and informative."—AudioFile

Unabridged, 2 CDs, Business, K2X898, 9781885408983, $19.95
This item usually ships within 11-14 days.

A Complaint Is a Gift, 2nd Edition
Recovering Customer Loyalty When Things Go Wrong
Authors: Janelle Barlow
Here's a revolutionary notion: customer complaints are not annoyances to be dodged or buried. Rather, they are valuable pieces of feedback – your best bargain in market research. They provide the wake-up call when customer needs are not being met. And they create a moment of truth when a customer can be made even more loyal.

Unabridged, 7 CDs, Business, K7A399, 9780792763994, ~~$74.95~~ Now $45.50
This item usually ships within 14-17 days.

Cradle to Cradle
Remaking the Way We Make Things
Author: William McDonough and Michael Braungart, Reader: Stephen Hoye

In this manifesto for a new manufacturing model, the authors challenge the notion that human industry must inevitably damage the world. They encourage designs for products that, after their useful life, provide nourishment for something new. Elaborating their principles from experience redesigning everything from carpeting to corporate campuses, the authors make an exciting and viable case for change.

Unabridged, 5 CDs, Business, K5M761, 9781400107612, $24.99
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Death to All Sacred Cows
How Successful Businesses Put the Old Rules Out to Pasture
Authors: David Bernstein, Beau Fraser, and Bill Schwab, Reader: Johnny Heller

Kill those sacred cows! From the hallowed team to the always-right customer, most conventional business wisdom is just plain wrong. Three award-winning advertising executives share their successful approach to euthanizing sacred cows through humorous and vivid real-world, global examples.

Unabridged, 4 CDs, Business, K5M584, 9781400105847, $24.99
This item usually ships within 12-15 days.

Fool's Gold
Author: Gillian Tett, Reader: Stephen Hoye

Hear how the bold dream of a small group at J.P. Morgan was corrupted by Wall Street and unleashed an economic catastrophe. Their idea for a whole new kind of financial alchemy ignited a revolution in banking that escalated wildly out of control and perpetrated the worst economic crisis since the Great Depression. From an award-winning Financial Times journalist. "Totally engrossing... performed by Stephen Hoye with the care this complex story deserves."—BookPage

Unabridged, 8 CDs, Business, K9M283, 9781400112838, $34.99
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Unabridged Business Audiobooks

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