Research
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The Secret Lives of Customers
David S. Duncan
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Indoor Cat
Laura J. Moss
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iGen
Jean M. Twenge
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"Multiplication Is for White People"
Lisa Delpit
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Generations
Jean M. Twenge
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Data Are Made, Not Found
danah boyd
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The 22 Immutable Laws of Branding
Al Ries
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The Forever Transaction
Robbie Kellman Baxter
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The Power of Scarcity
Mindy Weinstein
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High-Velocity Digital Marketing
Steven Mark Kahan
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The Power of One
Frances Haugen
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Telling Lies
Paul Ekman