The Experience Economy
By B. Joseph Pine II and James H. Gilmore
Read by Eric Conger
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2 Formats: CD
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2 Formats: MP3 CD
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Regular Price: $27.99
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ISBN: 9781665186551
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Regular Price: $41.99
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ISBN: 9781665186544
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Beyond the service economy of the last century is quietly emerging the next age of commerce, the experience economy. Joseph Pine and James Gilmore present a thought-provoking discussion and glimpse into the next evolution in the marketplace.
Summary
Summary
Beyond the service economy of the last century is quietly emerging the next age of commerce, the experience economy. Joseph Pine and James Gilmore present a thought-provoking discussion and glimpse into the next evolution in the marketplace.Author
Author Bio: B. Joseph Pine II
B. Joseph Pine II and James H. Gilmore are cofounders of Strategic Horizons, LLP, an Ohio-based thinking studio dedicated to helping enterprises conceive and design new ways of adding value to their economic offerings, and coauthors of Authenticity. Pine, who also wrote Mass Customization, is a senior fellow with the Design Futures Council and the European Centre for the Experience Economy, which he cofounded. Gilmore is a Batten Fellow and visiting lecturer at the University of Virginia Darden School of Business.
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Author Bio: B. Joseph Pine II
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Author Bio: James H. Gilmore
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Details
Details
| Available Formats : | CD, MP3 CD |
| Category: | Nonfiction/Business & Economics |
| Runtime: | 3.13 |
| Audience: | Adult |
| Language: | English |
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